On todayís electronic dinner menu we have two 37-inch offerings in the entry-level LCD TV category: the Sony KDL-37L5000 and the Toshiba 37AV502U. Which is better? Itís up to you to decide, so keep reading as we discuss what they bring to the table.
Sony KDL-37L5000 LCD television
The KDL-37L5000 is a 37-inch HDTV that is one of the least expensive LCDs from Sony. For what is considered to be an entry-level LCD, the KDL-37L5000 provides solid overall picture quality combined with a nice design, numerous picture adjustment options, and plenty of connectivity. While it costs a bit more than other LCDs in its category, it is still relatively affordable at a suggested retail price of $699.99. Shop around, though, as thereís a good chance that you can find it cheaper.
The KDL-37L5000 is a 720p HDTV with 1,366x768 resolution. With all the hype over 1080p sets now, some may frown upon the 720p status. However, at the 37-inch size level, the difference is virtually unnoticeable, so thereís really no need to worry.
The Sony KDL-37L5000 produces pretty deep black levels and accurate color for the most part. It also comes with an adequate amount of picture adjustments. It features three preset picture modes: Standard, Vivid, and Cinema. Each is adjustable and is also independent per input, so you donít have to readjust each time you switch devices. You can adjust main settings such as the backlight, picture, brightness, color, hue, and sharpness as well.
The color temperature can be managed through six separate adjustments. There is also a variable setting to help with noise reduction. Some aspect-ratio settings are on board for both HD and standard definition sources, too.
One advanced picture-related feature is the Advanced Contrast Enhancer with dynamic backlight control. This feature automatically adjusts the backlightís brightness on the fly according to different on-screen scenes to not only give you a better picture, but also to reduce energy consumption.
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